ITZ Publishing

Phone It In: Cox Newspapers Go Mobile

MediaPost
by Erik Sass, Wednesday, Jun 18, 2008 8:15 AM ET

Cox Newspapers, which publishes 17 daily and 26 non-daily newspapers, has teamed up with Quattro Wireless to launch 19 mobile newspaper Web sites that will allow the publications to reach consumers with breaking news, weather, sports scores and listings for businesses and events. Included in the new mobile sites are Statesman.com in Austin, PalmBeachPost.com and DaytonDailyNews.com.

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MixPo Launches Online Video Advertising Platform...

Announces Pacts with Real Estate Leaders, Including ActiveRain

SEATTLE --(Business Wire)-- Mixpo, an online video advertising company dedicated to serving the local small and medium-size business (SMB) market, today announced that it has launched a comprehensive online video advertising platform and signed a series of agreements with three leading organizations in the real estate sector, including ActiveRain, Miller Condominium Marketing (MCM Group), and Realogics/UrbanCondominiums.com. ActiveRain represents more than 80,000 member-agents across North America, while the MCM Group and Realogics each represent many of the Pacific Northwest's premier condominium developments.

Quantcast: The Next Generation Of Media Research

Posted April 29th, 2008 by David L. Smith,

While not a brand-new offering, Quantcast represents the next generation of media research and is worth checking out. I have written about Quantcast in passing over the last year or two (full disclosure, I did some early consulting for them and have a small number of stock options), and I find that many agency-side and publisher-side folks that I talk to are unfamiliar with their services. Quantcast merits attention and today, I’ll tell you why.

They call themselves “The World’s Only Open Internet Ratings Service.” The big departure from history for Quantcast is that they are a “census-based” service rather than sample-based. What does this mean? It means that they are able to go much deeper in number of sites rated than the commercial services such as comScore and NetRatings. In fact, they “see” over 20 million sites as compared to the low 10s of thousands for other services. In the digital world where audiences may be small and we still want to slice and dice them for targeting, census-based sources may be the only way to go.

In a Google-like move, Quantcast at this point is a free service to all, both for publishers and for agency planners and buyers. More about that below.

Quantcast starts with a methodology similar to other rating services in the fielding of a panel with several million self selected respondents. They then use statistical techniques to project to the total U.S. That’s when it gets interesting...

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Kiss Microsoft Project goodbye | Webware : Cool Web apps for everyone

Link: Kiss Microsoft Project goodbye | Webware : Cool Web apps for everyone.

            By                              Rafe Needleman                              –             March 18, 2008, 5:00 AM PDT        

               

 

If you use Microsoft Project, you might want to seriously consider three alternatives that run completely on the Web. In addition to supporting more contemporary features right now, and getting updated with even newer gadgets more frequently than Microsoft can muster, these products, being completely Web-based, offer much more robust collaboration tools.

 

First up: Liquid Planner. We saw this product at Demo 2008 but it will be on stage again at the Under the Radar conference that I'm moderating on Thursday. This tool's special sauce is its embrace of uncertainty. Users can put in best-case and worst-case estimates for their tasks, and the product combines all the estimates to tell you how likely you are to make deadlines, and also which sub-tasks are the most critical to achieving project goals.

 

Then there's Clarizen, the 2.0 version of which comes out this week. This product has a very nice, very Web 2.0 user interface, but what I like best about it that most users will never see the UI: managers can set up projects on the Clarizen site, but people responsible for delivering on those projects never have to use it. The product sends e-mail queries that users can update directly, bypassing the main site and the $50 monthly per-user fee as well.

 

Finally, there's the specialized Mumboe, which we'll also see at Under the Radar. This is a Web-based "CLM" (contract lifecycle management) app, but it's apparently one of the first to have a completely free subscription tier. The tool tracks the documents that go into a business agreement, and lets you specify start and end dates, deliverables, commitments, and tracking metrics. You can delegate tasks, of course, and also see your entire list of deliverables and commitments on one dashboard screen. Mumboe will also be at Under the Radar.

 

Join me at Under the Radar!

I stink at project management and can't offer an expert opinion on these products, but I do think that if you are a project management software user, you might want to try one of these Web-based tools. Of course, don't forget to also check out Basecamp.